What a Trade Show Can Teach Us About Good Marketing

First Things First: There's an Order to Profitability
Principles of Graphic Design

Radical Inclusiveness - the Competitive Edge

Outstanding Customer Service is a Culture Thing

Your (Character) Slip is Showing

Cut! Cut! Copy, Print

What Price Brand?

You're Selling to Feelings, Not Reason

It's Time to Tell Different Stories
Power, Politics, Sex, and Religion (yes, this is a business blog)
When Each Option is Potentially a Bad One

Tell Better Stories
It's not enough to sell a product or a service any more. You must also be able to tell the story. The Pip Storytelling Deck is a tool we use at the Werx Brands to construct and tell better stories. You can be a master story-teller too!
We Are Our Own Tragic Villains
Lead Like a Woman
Don't Play a Zero Sum Game
Keep Your Mind On Your Goals
Getting Focused
How to Be a Terrific Manager Without Trying
Put Your Pain Under the Microscope
An Ode to Difficult Geniuses
Don't be a Virtual Leader
Your Twitch is Showing
Video
Check Out Our Youtube Channel!
Go to our Youtube channel and pound that SUBSCRIBE button!
We post a lot of videos: business educational, inspirational, motivational, and even lots of software/technical. You don't want to miss it, so subscribe to our Youtube channel today, and get alerts when we post new content.
Strategy
Perfectionism is a luxury for (starving) artists, or artists with benefactors. The rest of us must learn the difference between being in love with our own ideas and being in love with progress.
I sometimes wonder what our country would be like today if Christians had thrown themselves into eradicating poverty or inequality with the same energy they invested in fighting abortion.
Taking a knee ... Long the choice of peaceful, PRAYERFUL resistance.
Don't get FOMO over unicorns in the news. It's not usually the first person with the idea who makes the money, or even the first person who invests the cash. The person who invests the discipline is always the one to bet on.
It's surprising how many people are not aware of their reasons for doing things. They think they know, but when asked to reflect upon it, they don't. Why are you in business? Why are you pursuing this role? Why are you frustrated, lonely, anxious, doubting? Why are you making this decision? Why aren't you asking for help? If you ask why before deciding what, who, how, or when, you will come up with a stronger answer every time. In business, why is the essence of strategy. In life, why is the essence of progress.









































