What a Trade Show Can Teach Us About Good Marketing

First Things First: There's an Order to Profitability
Principles of Graphic Design

Radical Inclusiveness - the Competitive Edge

Outstanding Customer Service is a Culture Thing

To Knock Off or Not to Knock-Off Designer Jewelry?

Can You Put 200,000 Miles On Your Brand?

Surviving Tough Times Part II

You're Selling to Feelings, Not Reason

Did the Mobile Bandwagon Just Pass You By?
Stop Running from Your Dreams
Compensation Advice for Retailers
Cinderella Teams and Giant Killers

Tell Better Stories
It's not enough to sell a product or a service any more. You must also be able to tell the story. The Pip Storytelling Deck is a tool we use at the Werx Brands to construct and tell better stories. You can be a master story-teller too!
All of the Responsibility, None of the Authority
No Poo Throwing
Auld Lang Syne
Don't Let This Industrial Revolution Pass You By
Be a Better Leader Part 4: Create a Strong Business Culture
Compensation Advice for Retailers
A Reflection on our National Obsession with Mediocrity (and what it means for business)
Integrity is A Russian Doll
Put Your Pain Under the Microscope
Video
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Strategy
Taking a knee ... Long the choice of peaceful, PRAYERFUL resistance.
"The tricky thing about hope is to not confuse it with optimism." Rebecca Solnit
Maybe the reason its so hard to remain in quarantine is that it's hard to outrun sadness when you're forced to be still.
It's surprising how many people are not aware of their reasons for doing things. They think they know, but when asked to reflect upon it, they don't. Why are you in business? Why are you pursuing this role? Why are you frustrated, lonely, anxious, doubting? Why are you making this decision? Why aren't you asking for help? If you ask why before deciding what, who, how, or when, you will come up with a stronger answer every time. In business, why is the essence of strategy. In life, why is the essence of progress.
I suspect the fear of being afraid is the most destructive fear of all.








































