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Business Insights from Andrea Hill

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AI: Your New Teammate

Artificial Intelligence (AI) is rapidly transforming the business world, particularly in how companies improve workflow efficiency. It automates repetitive tasks and drives productivity gains and cost savings. For businesses of all sizes, AI offers numerous benefits, from assisting with lead generation, qualification, campaign optimization, and sales forecasting to optimizing operations, logistics, inventory management, data analytics, and administrative tasks. Discover how you can enhance competitiveness, boost productivity, and stay ahead of the curve.

Radical Inclusiveness - the Competitive Edge

In a business climate where competitiveness and innovation are everything equality and diversity in the workforce are important keys to success.

Outstanding Customer Service is a Culture Thing

The question of how to deliver the outstanding customer service consumers expect is easy to answer but harder to implement.

    Some guidelines on how to implement business ethics in your environment.
    Brands are the glue that holds a relationship together, and not just in marketing.
    Text marketing has its benefits, but is it worth the money?
    It’s no longer enough to just have a website. You must have a website that looks and feels current, and offers more than just a few pretty pictures.
    The types of changes you should – and should not – make during a recession are the same types of change you should consider during a strong economy.

    Leadership requires clear values and the ability to ask who do we serve and what do we stand for.
    The types of changes you should – and should not – make during a recession are the same types of change you should consider during a strong economy.
    Twitch your nose all you want, but then you should probably get down to the grown-up work of evaluating, making informed decisions, being patient, accepting current reality, and creating incremental change.

    Tell Better Stories

    It's not enough to sell a product or a service any more. You must also be able to tell the story. The Pip Storytelling Deck is a tool we use at the Werx Brands to construct and tell better stories. You can be a master story-teller too!

    Many people become so overwhelmed at the notion of transforming their entire organization that they never get past thinking about it. Think much smaller.
    An integrity-infused business is all-or-nothing. You’re either feeling it or you’re not, and if you’re not feeling it, it will bite you in the bottom line.
    Things go wrong in business for a variety of reasons. Failure to create clear expectations is a big culprit.
    The right action of which I speak is the right management, right planning and right leadership action necessary to run a profitable business that will fund the rest of our altruistic notions.
    Do you have enough information to analyze your business from product to price to timing to turns?
    If you are experiencing a persistent pain in your business, don’t let it slide.
    An entity worthy of allegiance, clearly defined challenges that require significant effort to achieve, and strong leadership. That’s the recipe for creating pride in a workplace.


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    "Millions of items of the outward order are present to my senses which never properly enter into my experience. Why? Because they have no interest for me. My experience is what I agree to attend to. Only those items which I notice shape my mind.”
    William James

    "The tricky thing about hope is to not confuse it with optimism." Rebecca Solnit

    Maybe the reason its so hard to remain in quarantine is that it's hard to outrun sadness when you're forced to be still.

    I sometimes wonder what our country would be like today if Christians had thrown themselves into eradicating poverty or inequality with the same energy they invested in fighting abortion.

    Hmm . . . my favorite new term-of-the-week: Ratlicker
    "A person who refuses to wear a mask, or take any of the basic precautions to help society prevent an air born illness during an epidemic. ( In reference to the bubonic plague being spread by rats. )"

    Perfectionism is a luxury for (starving) artists, or artists with benefactors. The rest of us must learn the difference between being in love with our own ideas and being in love with progress.