The Small Business Marketing Trap

First Things First: There's an Order to Profitability
Principles of Graphic Design

Radical Inclusiveness - the Competitive Edge

Outstanding Customer Service is a Culture Thing

I Had This Wrong for 20 Years: Profit is Not a Purpose

Kind of, Sort of, Free

Curiosity Saved the Cat

What I Wish Consumers Knew About Buying Designer Jewelry

What I Wish Consumers Knew About Buying Designer Jewelry
Breakfast Lunch and Gratitude
Everything You Know About Luxury Has Changed

Tell Better Stories
It's not enough to sell a product or a service any more. You must also be able to tell the story. The Pip Storytelling Deck is a tool we use at the Werx Brands to construct and tell better stories. You can be a master story-teller too!
WYSIWYG
On DNA, Ruts, and Getting Out of Your Comfort Zone
Looking for Success? Implement a Management Framework.
Your (Character) Slip is Showing
Being a Better Leader Part 1: The Balancing Act
Lead Like a Woman
Sit. Crawl. Walk. Run. Stairs. The Strategic Process
Be a Better Leader Part 5: Be the Brand Builder
Be a Better Leader Part 4: Create a Strong Business Culture
Would You Benefit From a Team-Based Business Model?
Video
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Strategy
I suspect the fear of being afraid is the most destructive fear of all.
Taking a knee ... Long the choice of peaceful, PRAYERFUL resistance.
Maybe the reason its so hard to remain in quarantine is that it's hard to outrun sadness when you're forced to be still.
At the end of the day, we all have to fight our demons alone. And I think that's the source of loneliness. If you spend your whole life insisting there are no demons to fight or hiding your demons or determined to fight them in private, you end up existentially alone.
I sometimes wonder what our country would be like today if Christians had thrown themselves into eradicating poverty or inequality with the same energy they invested in fighting abortion.
Don't get FOMO over unicorns in the news. It's not usually the first person with the idea who makes the money, or even the first person who invests the cash. The person who invests the discipline is always the one to bet on.








































