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Business Insights from Andrea Hill

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Investing in America

Trump's proposed tariffs appeal to people who want American manufacturing jobs back, but will immediately increase household costs by thousands of dollars. Long-term investment in American manufacturing, like the programs initiated by the Biden administration, is a more effective and sustainable way to boost domestic production and create jobs.

Radical Inclusiveness - the Competitive Edge

In a business climate where competitiveness and innovation are everything equality and diversity in the workforce are important keys to success.

Outstanding Customer Service is a Culture Thing

The question of how to deliver the outstanding customer service consumers expect is easy to answer but harder to implement.

If AI Does the Work, How Do We Train the People?

If AI replaces foundational work, how will new professionals build judgment? Here’s why experience still matters—and what we risk without it.

    Ethics
    How do you balance the requirement for expertise with the hubris that sometimes accompanies it? In this video, Andrea Hill explores this topic and makes to important suggestions.
    Merchandising
    Each advertising medium has its own value and plays a role in each message. It's time for all of us to understand the inherent message in the website medium.
    Marketing
    Each advertising medium has its own value and plays a role in each message. It's time for all of us to understand the inherent message in the website medium.
    Retail
    Consumers - female and male - buy based on emotion, not logic. No matter how many facts and statistics they cite, they ultimately buy based on how you made them feel.
    Branding
    Google's new algorithm, and how your website must be responsive to keep up with consumer requirements.

    Leadership
    When we define ourselves too narrowly, we fail to see all the ways we can connect with other humans, and in that failure lies all the previous failures of humanity.
    Management
    If you are experiencing a persistent pain in your business, don’t let it slide.
    Management
    A business living on auto-pilot ultimately dies of its own apathy. In business, every time is a time for change, and change is the only way to grow.

    Tell Better Stories

    It's not enough to sell a product or a service any more. You must also be able to tell the story. The Pip Storytelling Deck is a tool we use at the Werx Brands to construct and tell better stories. You can be a master story-teller too!

    Management
    Though being a good leader is hard work, the components are simply common-sense.
    Management
    Conflict has value. Any alliance without an occasional clash of diverging ideas will be as satisfying as a diet of chicken broth or a dip in a tepid bath.
    Management
    Sexual harassment isn’t about sex. It’s about power.
    Management
    To be a better leader, be a student of business. This article gives advice on what areas to study and where to go to find that information.
    Management
    When female leaders are tough, they make the gossip sheet. When male leaders are tough, they call it news. But women are better leaders, and shouldn't emulate male leaders to fit in.
    Management
    Better decision making starts with accepting requests gracefully and responding to them logically. Read on too see if you are guilty of a deflection strategy that gets in the way of good communication and results!
    Management
    If you find yourself assembling virtual teams of home-based contract workers, you will need to develop new skills and sensitivities to motivate, manage, and assess them.
    Management
    You already know that reading, writing, and an education are a requirement for success. Now you must add technical skills to that list.
    Management
    If you are experiencing a persistent pain in your business, don’t let it slide.

    Video

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    I suspect the fear of being afraid is the most destructive fear of all.

    Taking a knee ... Long the choice of peaceful, PRAYERFUL resistance.

    It's surprising how many people are not aware of their reasons for doing things. They think they know, but when asked to reflect upon it, they don't. Why are you in business? Why are you pursuing this role? Why are you frustrated, lonely, anxious, doubting? Why are you making this decision? Why aren't you asking for help? If you ask why before deciding what, who, how, or when, you will come up with a stronger answer every time. In business, why is the essence of strategy. In life, why is the essence of progress.

    Maybe the reason its so hard to remain in quarantine is that it's hard to outrun sadness when you're forced to be still.

    I sometimes wonder what our country would be like today if Christians had thrown themselves into eradicating poverty or inequality with the same energy they invested in fighting abortion.

    At the end of the day, we all have to fight our demons alone. And I think that's the source of loneliness. If you spend your whole life insisting there are no demons to fight or hiding your demons or determined to fight them in private, you end up existentially alone.