Before founding Hill Management Group in 2007, Andrea served as CEO or president of several mid-market companies, including Rio Grande Jewelry Supply, Legor Group (Italy), Fulcrum Direct/After the Stork, and Anthill Marketing, and as a senior executive in the direct marketing division of Playboy Enterprises. Across these diverse roles, she built a reputation for uniting strategy and execution: modernizing supply chains and ERP systems, advancing enterprise selling and brand development, building data-driven marketing platforms, and championing the use of CRM and analytics long before they became mainstream.
She is also the creator of the WeRx360™ Growth Framework, a modular system that helps business owners align strategy, marketing, sales, operations, talent, and technology to support continuous growth. Known for her integrative approach, Andrea draws on a wide range of disciplines to create practical frameworks that strip away complexity and highlight the principles that drive real results. Her focus has always been on using tools—whether organizational, technological, or cultural—not as ends in themselves, but as levers for growth, resilience, and competitive advantage.
Andrea lives in Wisconsin, where she runs her company from a small farm surrounded by family, animals, and gardens, reflecting her belief in cultivating growth both in business and in life.
